Senior Graphic Designer at Puppy Cake

I led the visual evolution of the brand through logo redesign, packaging, and the development of a cohesive identity system across products and digital platforms. I also created renders and visual concepts to elevate the brand’s communication and overall customer experience, ensuring consistency across social media and website content. Working with a woman-founded brand in Pennsylvania, I contributed to shaping a more refined and engaging visual direction for a business built around celebrating puppies and the joy they bring.